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HUGO, and BOSS - Oh My Buhay

After marveling at Singapore’s panorama from Skypark Observation Deck, we are moving on to shopping mode.

My husband is a big fan of Hugo Boss. He has dozens of Hugo Boss golf shirts. And he is now pissed that the owners of Hugo Boss decided to split the affluent brand into two- Hugo, and Boss.

He thinks the original brand Hugo Boss has lost its exclusivity. We’ll see if the gentlemen golf afficionados will retain their loyalty to Hugo, or Boss? Which is which?

The two brands look like they are targeting a wider market base.

There are more merchandise for women.

Hugo Boss

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